Cliff took Norma’s advice and in 2008 celebrated his 62nd year as her husband and 56th year as founder-owner of the Davis Advertising Agency. He parlayed some natural talent and after 6 years of working with Fresno Photoengraving, his mentor and employer, Levon Kemalyan, his lure for advertising led him to the Hunter Scott Agency. His talent and production experience soon behooved him to establish Cliff Davis Advertising Art Production in 1952, Fresno’s first exclusive graphics and art production company. Initially he primarily served his two former employers, other advertising agencies, printers and businesses. In l963 Davis Advertising evolved into a full service advertising agency. As the company grew it offered experience and opportunities to a host of individuals he considers part of an unofficial alumni.

The nature of advertising yields opportunities for community service. Accordingly, he served two separate terms as president of the Fresno Advertising Federation and president of the Rotary Club of Fresno, 1993-1994 and lifetime membership in 1999. In 1963 he was the Advertising Association of the West (AAW) first Silver Medalist in the region.  The Fresno Advertising Federation’s  “J.U. Berry Award” was given to Davis in 1991. He became the first inductee to the Central California Advertising and Marketing Hall of Fame in 1997. The Davis family’s efforts and the company’s time, talent and abilities are generously shared with the community and genuinely thanked by the community.

The Davis’ live in the Sunnyside-Lone Star area of Fresno. In 1956 they built their family residence on the property they had purchased in 1946.

It was Moody’s employer, Joe Levy, CEO and chairman of Gottschalks, who supported and encouraged his advertising manager to become increasingly involved in community service, and Moody rose to the occasion.

In the intervening decades, Moody acquired a wealth of community service experience that would make even the most avid philanthropist proud:

• Past chairman of the board of directors of the Better Business Bureau of Central California, where he served for 19 years and remains an ex-officio member.
• 50 year member of the Fresno Advertising, where he was on the board of directors and is an honorary member. The organization named its community relations project in his honor: the Jack Moody Community Action Team.
• Vice president of the board of directors of the Disabled American Veterans charities, where se served for more than 20 years.
• President of the board of directors of the Central California Women’s Conference.
• A decade of service on the marketing committee of the forerunner to Community Medical Centers.

“The thing that helped me most in life, as far as any success I had, was I worked for a company – Gottschalks – that believed in community service, and they also encouraged the associates to participate in the community,” Moody said about his years as vice president of advertising and sales promotion, which he retired from in 1989.

Quite a stretch from his humble beginnings as a soda jerk for the local drug store in his hometown of Colusa at age 16, and from sweeping the floor of the local JC Penney store, where he worked in high school and through college.

“There’s so much more to life than living out each day,” said Moody. “So give something back and you’re rewarded. This job allowed me to do these other fun things.”

Moody met Dee in 1946 when he returned to Chico State to finish his degree after serving in the U.S. Air Force in World War II. He then spent 1 year in graduate school at the University of California at Berkeley. Dee and he were married in June 1947.

His advertising and marketing life included jobs with 3 newspapers and 1 radio station before joining Gottschalks for a career of 31 years as Vice President of Marketing.

In 1985, Moody received the American Advertising Federation Silver Medal, the highest award given by the AAF, and in 1998 he was the second person inducted into the Central California Advertising and Marketing Hall of Fame.

He was proud of his Jesuit education at LeMoyne College in Syracuse, where he earned a degree in accounting. While completing his studies at LeMoyne, he worked in a grocery store stocking shelves. After graduation, he worked as an accountant for two different businesses, decided he didn’t like accounting, and joined the army. He was stationed in Germany until his discharge, then worked for the Reynolds & Reynolds Company, a forms manufacturer/distributer, as a salesperson. Larry enjoyed being around printing again, finding a knack for sales as well.

He moved to Fresno on September 5, 1968, and joined his sister and brother-in-law to help them run a small, struggling company named Dumont Printing. He hit the summer streets of Fresno in a station wagon wearing three-piece wool suits.

The company’s growth since then was steady. In 1986, ownership underwent a change with Larry and his wife, Susan, buying out their partners’ interest. The company has received numerous regional, national, and international printing awards.

While Dumont Printing’s strong commitment to leading the way in printing and imaging technology is generally acknowledged, the company is also known for professional, personal contact with clients and the old-fashioned belief that the customer is always right. These are essential components in this “custom manufacturing” business, where no two projects are alike.

Larry and Susan Early worked together for over 27 years with a heartfelt belief in the importance of giving back to the community. In addition to significant financial contributions, they volunteered time and expertise to various arts, education and business organizations, while encouraging employees to follow their example.

In 2004 Larry died from prostate cancer. Susan continues to operate the business with the same dedication to community involvement, and was inducted to the Hall of Fame in 2007.

Dr. Asahina, Professor of Advertising, joined the Department of Mass Communication and Journalism in 1984. Since then, she has supervised the Advertising Option, teaching courses in Advertising Procedures, Advertising Sales, Advertising Copywriting, Advertising Media, and Advertising Campaigns.  She is Advisor to Alpha Delta Sigma, the college chapter of the American Advertising Federation as well as Fresno State’s National Student Advertising Competition Team.

Her students have been rated among the finest in the United States, earning the right to participate in the American Advertising Federation’s National Student Advertising Competition year after year.

In 1988, the Fresno State student team finished second in the country

Dr. Asahina serves on the Board of Directors of the Fresno Advertising Federation as University Liaison, and has held regional and national positions with the Academic Committee of the American Advertising Federation. In 1997, Dr. Asahina was selected Outstanding Educator by District #14 of the AAF; and inducted into the Central Valley Marketing and Advertising Hall of Fame in 2000.  She holds a B.A. and M.A. from the University of Utah and her Ph.D. from Tufts University. She is a volunteer ski patrolman with the Sierra National Forest Pine Ridge District Nordic Ski Patrol and an avid hiker and cross-country skier.

She says her greatest joy about teaching at Fresno State is, “Seeing my students graduate, get exciting jobs in the business, and build their families.  My students’ growth and prosperity over time is a great reward.”

Allen is one of the most recognizable voices in the market. He has served as the voice for hundreds of successful radio commercials and advertising productions.

Marv Allen started in radio in his late teens (yeah, yeah...first boss was Marconi), and quickly gravitated to commercial production. He has operated his own project studio (Studio B Productions - audiostrategy.com) for over 35 years. Marv is an accomplished audio engineer, writer, director and producer in addition to his voiceover talents.

In 1982, the name was changed to Jeffrey/Scott Advertising (after his nephews Jeff and Scott). Over the years JSA has become known as a creative organization that donates its resources to community organizations. It is also a company with long-term client and employee stability – 10 of the 24 employees have been with the company more than ten years. John has been married to his wife, Katie, for 14 years and they have a son, Eric, age 11. John is also a four-time Pacific Coast Road Racing champion.

JSA is a multi-million dollar agency with a strong commitment to clients, community, and Downtown Fresno. In addition to his responsibilities at JSA, John also owns KJWL 99.3 FM. “K-Jewel” is Fresno’s only locally-owned radio station and has consistently earned a “top five” rating.

Over the years, John has served on the boards of many non-profit organizations, including the Fresno Redevelopment Agency, Fresno Chamber, The Fresno Convention & Visitors Bureau and the Fresno Advertising Federation, among many others.  In 1987, he received national recognition for his contributions to advertising and community service with the Silver Medal Award – one of the industry’s highest honors.  In 2000, John was inducted into the Advertising Hall of Fame by the Fresno Advertising Federation.

John’s honors also include receiving the Aid to Education Award from Fresno State University, and the Community Circle Award from Community Medial Centers.

In 1972-73, Art served as a page in the U.S. House of Representatives under the patronage of Rep. Bernie Sisk, and witnessed many Watergate-related events in person, including the Senate Watergate hearings. As editor of the Hoover High School newspaper and a contributor to the Fresno Bee, he was named best student journalist by the San Joaquin Valley Scholastic Press Association in 1973.

While attending Reed College in Portland, Oregon, he worked in the promotion department at KOIN-TV. After college he worked for radio stations, TV stations, and advertising agencies in Anchorage, Alaska and Fresno.

In the late 1970’s Art became the youngest president of the Fresno Advertising Federation, and has since served as the organization’s president for an unprecedented three terms. In 1978 he co-created the modern Addy Awards. In 1979 he started the John Reed King Scholarship Fund, now a sustaining program that awards scholarships to local advertising and marketing students. Also in 1979, he led an advertising industry protest to Fresno’s City Hall when the City Council awarded the last no-bid marketing contract to an agency outside of Fresno. In 1990 he was awarded the American Advertising Federation Silver Medal and in 1995 he was awarded a rare honorary lifetime membership in the Fresno Advertising Federation. In 2001, the Federation inducted him into the Central California Advertising and Marketing Hall of Fame.

In 1994, he established Armadillo Advertising, the first full-service advertising agency in Clovis. The agency has developed a strong reputation for creative excellence and public service and works with clients throughout California, whose award-winning advertising campaigns appear regionally and nationally.

He has been politically involved in the community, and was among the first volunteers – in 1985 – with the Central Valley AIDS Team. He later served as vice president of the Central California AIDS Foundation. He also served as the first chairman of the Tower District Marketing Association in 1983.

An accomplished and published writer of fiction, Art created a private detective series in the early 1980s. The detective’s name was “Armadillo” and it is from those early stories that the name of his advertising agency was developed. In addition, his short story, “Do You Want to Dance?” appeared in the anthology “Indivisible,” published in 1994 by Penguin Books.

After the war, Ed was a popular Valley broadcaster, first on KERN Radio in Bakersfield, then on KMJ Radio in Fresno and, later, on Channel 24. He established the Ed Sturgeon advertising agency in Fresno in 1963. Among the agency’s clients were Central Valley McDonald’s restaurants, the California Table Grape Commission, the Fresno County Farm Bureau, Piccadilly Inns, the California Raisin Advisory Board, the Westlands Water District, Swanson Fahrney Ford and many more.

In 1980, the Ed Sturgeon agency received a special award from the national McDonald’s Corporation for representing McDonald’s restaurants longer than any other agency in the United States at that time.

In addition to his service on behalf of the Fresno Advertising Federation, where he was awarded the American Advertising Federation Silver Medal and is a honorary lifetime member, Mr. Sturgeon was President of the United Cerebral Palsy Association of Central California; President of the Public Relations Roundtable; a recipient of the D. Paul Fansler “Order of the VIP” Award; a joint recipient of the Pioneer Award for service to persons with disabilities, and a member of the National United Cerebral Palsy Association Public Relations Committee. He is currently a board member with the Ronald McDonald House, and was a founding member of the Good Company Players Second Space Theatre.

Ed is currently involved in real estate with the Sturgeon-Haynes Building Partnership, and is a public relations counsel to various companies and individuals. He and Vonny have four children and six grandchildren. Their son, Brian, is namesake of one of the Valley’s premier running events was a 2002 Winter Olympics torch bearer.

The Ed Sturgeon Advertising and Public Relations agency was, for 27 years, a partnership.

Her service to the advertising agency and to people with disabilities is unequalled: she served as president of the United Cerebral Palsy Association of Central California, and as president of United Cerebral Palsy Association of California. She was the chairperson of the National UCPA public relations committee, and a longtime member of the telethon strategy committee for the national UCPA.

She is the recipient of the 1989 Volunteer of the Year Award; recipient of the 1995 National UCPA President’s Award; recipient of the Fresno Advertising Federation’s J.U. Berry Award; and a joint recipient of the Pioneer Award for service to persons with disabilities. She is a lifetime P.T.A. member for service to persons with disabilities, and, with her husband, a honorary lifetime member of the Fresno Advertising Federation.

After earning a bachelor's degree from the University of Iowa, Mike held various marketing positions with Better Homes & Gardens in New York City and Chicago. Mike came to the San Joaquin Valley as vice president/general manager of Advan Outdoor Advertising.

Upon the sale of the company, Mike chose to remain in Fresno and pioneer Central California's first full-service advertising agency.

As president and client supervisor of Thielen & Associates, Mike maintains an active role in the Agency's daily operation. His dedication to client service is evidenced by his ongoing communication with each client and those staff members assigned to the account.

Military service introduced him to Fresno, and marriage to local-girl Rosalie Caine soon made Fresno home. The couple had three children, Charles, Blair and Hutch. Today, son Blair owns and operates Looney Advertising, and Chas continues to serve as a consultant to the company he founded.

In the 1960s, after a stint with Long Advertising, Looney opened his own advertising agency in Fresno. Service to the community was always a part of his professional life, and his many contributions included:

• Founder of the National Agricultural Marketing Association at CSUF
• Founding Director of Ag One at CSUF’s School of Agriculture
• Spearheaded two successful bond campaigns for the Fresno Unified School District
• Raised money for the Fresno Fire Department to build new firehouses
• Served on committees of the West Fresno Development Company, Fresno Development Company, and the United Way
• Founding director of Community Medical Centers Foundation
• Board Member Community Medical Centers
• Board Member Children’s Hospital Central California.
• Past President of the Rotary Club of Fresno
• Past District Governor of Rotary International’s District 523

During his 40-plus year career in the Valley, Looney has worked with numerous businesses, both large and small, but he refuses to single out any as more important to his success.

Looney’s advice to anyone pursuing a career in advertising is to “Read, read, read – and then have fun.”

“We’d maybe have 25 people at the monthly meetings,” said Traver, who is beginning  her 40th year as Executive Secretary of the Federation.

Born and raised in Dinuba, Traver was always active in music. She sang, played the piano, and did a little modeling on the side as well. In 1947, she married professional singer, Verne Traver. Married 39 years before he passed away, they performed together throughout California. Marge, the mother of Sarah Hemenway, is a grandmother and a great-grandmother.

Prior to accepting the position with FAF, Traver worked at J.J. Newberry’s, Long Advertising and in The Fresno Bee’s circulation department. Thirty-nine years later, club membership is 130-strong, and monthly meetings regularly number 80 to 100 advertising professionals. Nearly 300 people attended this year’s Holiday Party. Through all the growth, and while accommodating the idiosyncrasies of a new club president each year, Traver has consistently handled all the behind-the-scene tasks that have made the club a solid organization.

Marge attributes the club’s growth to an outstanding board of directors.

“So many people have worked really hard,” she said.

When asked about taking the position that initially paid just $50 a month, Traver said, “I thought it would be fun, and it has been.”

“I was sitting in my Mass Communication professor’s office in 1966 when the phone rang. It was KCRA, the NBC affiliate in Sacramento, and they were looking for a studio tech,” recalled Stewart. “That call launched my career in advertising and television.”

During his 8 years at KCRA, Stewart progressed from the studio tech position to engineering, traffic and finally advertising and promotion for the station as a writer and producer. In 1976, Stewart moved to Fresno and began work as the Promotion Director of KMJ TV, now KSEE-24, a position he held for nearly 20 years. Always active in the community, Stewart has utilized his communication skills on behalf of the Girl Scouts Golden Valley Council since 2000. He is currently responsible for all internal and external communications for the local non-profit, and also oversees its extensive fund raising activities. Last year, the organization was recognized for its Girl Scout Public Service Announcement promoting cookie sales. The campaign resulted in the greatest sales increase of any Girl Scout Council in the country.

Stewart also wrote and co-produced the half-hour television program that kicked off the Fresno City Police and County Sheriff helicopter program. He has donated his skills to the Boy Scouts of America, Central California Blood Center, Big Brothers & Big Sisters, Boys and Girls Club, and various community projects through the Fresno Airport Rotary Club, of which Stewart is currently president. He is a past recipient of the American Advertising Federation’s Silver Medal Award and has been nominated for numerous Emmy and Addy Awards.

Stewart and his wife, Janice, have been married for 38 years, and have two adult children, Weston and Natalie.

“I grew up watching commercials being made, even back in the days of live television broadcasts,” Jeff said. “I suppose I was genetically pre-disposed to go into media work, if that’s possible.”

In 1985, Jeff opened Maximus Media, Inc., the recording studio where he continues to service the audio and video needs for an ever-expanding roster of clients. Today, Maximus Media is the largest facility of its type between San Francisco and Los Angeles. In addition to his ongoing writing, producing, directing, and engineering duties, he provides video forensic services for the Valley’s legal community.

Hall is a member of the National Academy of Recording Arts and Sciences, the Society of Professional Audio Recording Studios, the American Guild of Court Videographers, and a founding member of the Central California chapter of the Audio Engineering Society. He has also been an active member of the Fresno Advertising Federation and the Make A Wish Foundation. His work has been recognized through numerous awards including the Addy, Pizazz, Best in the West, Silver Microphone, Vision, Telly, Oscar and Wrangler awards, and numerous non-profit organizations have benefited from the donation of his talents. Currently he is involved with community service projects for the Tower District, Make A Wish foundation and will soon begin a project for Children’s Hospital of Central California.

“To me this is a group award, in that my success is only possible due to the many wonderful people who assisted me through the years,” Hall said.

In 1962, Harry’s older brothers built a radio station partnership in Las Vegas. In only its fourth month of operation, KVEG took in more money than it spent. The station never looked back. Harry graduated from high school in 1963, and decided to move in with his brothers. He joined the KVEG staff as a salesman and part-time announcer, adopting the on-air moniker “Harry Holiday.”

The three brothers took their savings and the proceeds from the sale of their KVEG stock, a total of $35,000, and purchased KGEN in Tulare. The profits from operations financed the construction of a sister station, KBOS, which became one of the most popular FM stations in the Fresno and Tulare-Kings Counties markets.

On the heels of their success, Harry set out to pursue his next dream, one of a new independent television station to serve Central California. On October 11, 1971, viewers in the Fresno-Visalia market welcomed their newest television station, KMPH – one letter for each initial of “Mike,” “Pete,” and “Harry.” Harry served as General Manager of KMPH from its inception.

By 1976, Harry purchased his brothers’ interests in Pappas Television Incorporated, becoming the largest single shareholder in the parent company of KMPH. The years following Harry’s acquisition of KMPH saw steady growth. Not only was KMPH consistently ranked as one of the top independent television stations in the United States, but after several years of competitive hearings, Pappas’ applications to construct new stations in North Carolina and Nebraska were approved. WHNS-Asheville and KPTM-Omaha went on the air in 1984 and 1986, respectively.

In 1988, Harry was approached by executives from Fox, who were looking to expand the distribution system for Rupert Murdoch’s fledgling fourth network. Fox’s Barry Diller applied a “full-court press,” badly wanting KMPH and Pappas’ other stations to affiliate with the network. Harry agreed to a Fox affiliation for KMPH. The decision paid off, as the Fox Network has grown to a position of parity with the other “Big Four” networks.

Besides KMPH, Pappas has gone on to affiliate other stations with Fox: KPTM-Omaha, WHNS-Asheville, KTVG and KSNB-Lincoln, Nebraska, KBFX-Bakersfield, and KPTH-Sioux City, Iowa. Additionally, the company received the Fox Broadcasting Outstanding Affiliate Achievement Award in 1989 for Harry’s idea to create the Fox Children’s Network (FCN). By its 10th year of operation, FCN was a business unit worth several hundred million dollars. FCN was a Fox affiliated stations program cooperative wherein the profits from its operation were apportioned to each affiliated station in accordance with its audience contribution to the whole.

Along the way, the Pappas station group has continually been expanded through construction of new stations and opportunistic acquisition of existing ones. In addition to Fresno, the company currently owns or operates stations in the following markets: Los Angeles; San Francisco; Houston; Sacramento; West Palm Beach, Florida; Greensboro, North Carolina; Austin, Texas; Green Bay, Wisconsin; Des Moines, Iowa; Omaha, Nebraska; Lincoln, Nebraska; Reno, Nevada; Columbus, Georgia; Yakima, Washington; Corpus Christi, Texas; Bakersfield, California; Sioux City, Iowa; and Yuma, Arizona. In Fresno, Lincoln, Omaha, and Reno, Pappas has duopolies (two stations in one market). The Pappas Telecasting Companies group of affiliated stations is the largest privately-held, commercial television broadcast group in the United States in terms of U.S. Household coverage as defined by Nielsen Media Research.

Pappas’ other broadcast interests include Pappas Teleproductions, a television commercial and program production studio, based in Fresno, founded in 1980. PTP has produced award winning commercials, documentaries and video presentations for clients ranging from Fortune 50 companies to local businesses. KMPH-FM, Fresno, joined the company in 1992, becoming the Fresno-Visalia market’s first “all news” station. KTRB-AM, Modesto, California, is now owned by Harry. It was recently authorized by the FCC to relocate its transmitter site and also to operate and be licensed to serve San Francisco and the entire Bay Area.

Among Harry’s non-broadcast companies are FirstValue Travel, a Visalia-based travel agency. Harry is a co-founder and past member of the Board of Directors of Visalia Community Bank, founded in 1977. Hariton Homes is Pappas’ homebuilding entity, which has successfully constructed developments in California and Colorado.

Of course, implicit in a successful career is the obligation to give back to one’s community. Toward that end, Harry has served as a member of the board of directors for a variety of organizations, including Mill Creek Hospital in Visalia, the Executive Committee of the Greek Orthodox Archdiocese of America, KVPT-Valley Public Television in Fresno, All Saints Foundation, Order of Saint Andrew (served as Western Director), and Valley Children’s Hospital Foundation.

Additionally, Harry has served on the boards of the following broadcast industry organizations: Fox Network Board of Governors; National Association of Broadcasters (three terms); Independent Television Stations of America (served the maximum four full terms), and the Television Bureau of Advertising.

Harry and his wife Stella have started two foundations to aid their church: the Harry J. and Stella A. Pappas Foundation for Orthodox Christianity; and the St. George Greek Orthodox Church Foundation in Fresno. They have contributed personally to hundreds of worthy causes at schools, churches, community groups, and to needy people.

In addition to her professional achievements, Edwards is a board member of the Central California Women’s Conference, Fresno Advertising Federation, Lively Arts Foundation and was formerly a board member for the Marjoree Mason Center and Chaffee Zoo.  Mrs. Edwards has been duly recognized as one of the Top Ten Business Women of the Year by the Marjoree Mason Center and was the American Advertising Federation’s 2000 Silver Medal Award Winner. 

On a personal note, Edwards is the proud mother of three children and has been happily married to David Edwards, owner of Baradat and Edwards Law Firm.

Steele grew up in Fresno County and received a Bachelor of Arts degree from Fresno State College in 1968. He received the University’s Top Dog Awards in 2005 as the outstanding alumnus of the College of Arts and Humanities.

In addition to his professional duties, he serves on the board of directors of the Fresno Business Council, the Fresno Metropolitan Museum and the Economic Development Corporation of Fresno County. He also serves on the board of governors of the California State University, Fresno, Foundation and on the advisory council of the University’s Criminology Department.

Steele’s involvement with the advertising and marketing community comes through his newspaper’s generous support of the non-profit clients of the Jack Moody Community Action Team,  the Central California Blood Center, Tree Fresno, Big Brothers Big Sisters, the Chaffee Zoo, the Marjoree Mason Center and the Fresno Advertising Federation’s latest program for the Fresno County Sesquicentennial.

Steele and his wife, Mary Lou, have two grown daughters who live in Fresno, three grandsons and a granddaughter.

In 1977, Susan applied for a job as a typesetter at Dumont Printing, the largest commercial printer in the Valley. There, she met Larry Early. They fell in love, married, and jointly operated the business until his death in 2004.

Thanks to Susan and Larry, the third inductee into the Hall of Fame, Dumont Printing has a strong commitment to the community, through financial support and a considerable donation of the company’s time and services.

Susan is an active volunteer and serves on the boards of local educational groups, charities, cultural arts committees, medical organizations and conservation groups.

A creative spirit, Susan has written short stories, which have been broadcast on Valley Public Radio. Last year, the Fresno Arts Council sponsored an exhibit of 30 of Susan’s drawings at Fresno City Hall.

In every sense, she has been involved in making Fresno and the Valley a better place to live, work and prosper.

He began at Gottschalks and learned from some of the best in the business: Jack Moody, Al Case and Joe Levy.

In 1984 Bruce joined Jeffrey/Scott Advertising. In 23 years, he’s grown from being one of four employees to Executive Vice President. He’s developed the Valley's largest in-house creative staff, opened offices in San Francisco and Fresno, and won hundreds of awards for a client list that includes Chukchansi Gold Resort & Casino, Fashion Furniture, the San Joaquin Valley Air District and many more.

Bruce is active in the community. He is Chairman of the Central Valley Make-A-Wish Foundation and President of Crime Stoppers. In 2005, Jeffrey/Scott Advertising was named Business Volunteer of the Year for service to the Community Food Bank, Fire Chief’s Foundation, Big Brothers/Big Sisters, Junior League and others.

Bruce has worked with his wife Wendy, Jeffrey/Scott’s Chief Financial Officer, for over 23 years. They have two daughters, Bailey, and Jordan.

Until 2008, Jim oversaw the development and production of all creative projects for Thielen IdeaCorp., Central California’s leading marketing communications firm. Thielen IdeaCorp. is headquartered in Fresno with offices in Sacramento and San Diego. In addition to marketing research and planning, the agency creates strategic branding campaigns and outreach communications for a wide range of clients using all forms of mass media including print, broadcast, out-of-home, collateral, direct mail, internet and new media.

During his career, Jim received more than 150 local, regional, and national awards for creative excellence, including national Addy and Silver Microphone awards.

Jim began his career in advertising in 1972 upon graduation from Fresno State with a degree in English literature. He first worked at KFYE-FM as a radio continuity writer, and then took a position as advertising director for Patrick James clothing stores, where he was responsible for developing, creating and placing television, radio and print advertising. Some of the themes and creative work he developed are being used to this day.

He expanded his overall experience in advertising as manager/president of Mueller/Roberts Advertising, where he founded the first Central Valley advertising agency specializing in the development of targeted business to business marketing.

In 1978 he became the national marketing manager for Grundfos Pumps Corporation, a large, international manufacturer of mechanical equipment.

In 2008, Jim retired and, in his words, “began to do what he wants to do.” Currently Jim and his wife are busy remodeling their beach home in Morro Bay and could not be happier.

Many women in advertising faced similar beginnings in 1979, when Susan started at KFSN-TV, Fresno, manually typing 40-page program logs for the sales traffic department of the then-CBS affiliate.

After three years in the traffic department and marriage to husband John, they moved to Atlanta, Georgia, where she became a media buyer for J. Walter Thompson, the world’s number one ad agency.

The couple’s next move took them to a small town in West Virginia, where Susan got a job in radio sales at a station so small she sold the commercials, wrote, produced, voiced and carted them up for the DJs to play. She also filled in once a week as an on air personality, entertaining the listenership with her “California accent.”

After giving birth to the first of two children, the family moved back to the Central Valley. In 1985, Susan became a media buyer at Thielen and Associates, working with Nancy Thielen.

In 1988 she returned KFSN-TV Channel 30 (now an ABC owned and operated station) as an account executive. In the years since, she has been a top sales achiever, was the Local Sales Manager for five years and is currently the General Sales Manager.

A veteran Board Member and past two-term President of the Fresno Advertising Federation, Susan currently serves on the boards of the Fresno Advertising Foundation and the Better Business Bureau. She was the second recipient of the Nancy Thielen Award for young advertising professionals, and a recipient of the American Advertising Federation Silver Medal.

During the 21 years Blair owned Looney Advertising, he worked in nearly every capacity of the agency business including account management, creative director and media director. In his position as agency owner, he expanded the firm with a staff to provide regional marketing management for the Central Valley Toyota Dealers Association, Central Valley McDonald’s Operators, Community Hospitals of Central California, three GMC Truck Dealers Associations, Longs Drugs, Food-4-Less, and Gottschalks. He earned the agency’s first American Advertising Federation “Best in the West” award (the predecessor to the Addys) with recognition for the creative work behind the campaign changing the name of the 9-store retail chain, The Pant Factory to William Carol.

In addition to his professional pursuits, Mr. Looney is currently a Board Member of the Council of Better Business Bureaus. He is also the Past President of the Business Associates of the Craig School of Business, the Better Business Bureau of the San Joaquin Valley, and the Fresno Ad Club. Additional community boards include the Fresno Metropolitan Museum, the Greater Fresno Area Chamber of Commerce, the Rotary Club of Fresno, and the Fresno Zoological Society.

Three things most people don’t know about Blair are: he was a High School All-American swimmer; he sang tenor with the Northwest Church choir for five semesters; and for three consecutive years he became Santa Claus on Christmas Eve by delivery gifts and food to families in the Big Brothers and Big Sisters program.

He and his wife Liz have three children.

Her interest in business began when she was only 8 years old. She learned how to raise rabbits and sell them. She successfully ran “Susan’s Rabbitry” for a decade. She became a west coast supplier for a breeder in Ohio and earned about $60 a month, which she used to help offset school expenses and for fun.

With this experience at a young age, Susan Good went on to fulltime employment and garnered nearly two decades of experience in the financial industry, including having served as a senior vice president of a successful local company with more than 100 employees and $100 million in assets.

For the past decade, Susan has served the public in a senior position with two State Senators where she has worked to improve our air quality, preserve California agriculture, revitalize downtown and see that the San Joaquin Valley gets its fair share of State resources.She was a 1970s recipient of the Fresno Advertising Federation’s scholarship awards, and joined the FAF Board of Directors soon after. She served in every capacity, and as the organization’s President in 1981. She was a co-creator of the original Golden Oak Awards, now the Addys, and was a developer of the John Reed King Scholarship program.

At the age of 20, Susan Good was the youngest member of a city commission in the early 1970’s, having been appointed by Ted Wills to serve on the City’s Historic Preservation Committee. The commission was new and she helped develop the city’s first registry of historic buildings and began, in order of historic priority, the process to place the most historic buildings and residences on the historical register. Susan was appointed by the city to serve on the very first Fresno City-County Commission on the Status of Women at age 24 and a year later, she became the Commission’s Chairwoman. During her tenure, the Commission completed the first city and county workforce and wage study on equal pay for equal work and participated in a program that opened the trades, such as carpenter, electrician, lineman, plumber, to women. The Commission also completed the city’s first sexual harassment survey and conducted follow-up awareness training despite a great deal of opposition and a denial that sexual harassment existed in the workplace.

He planned to be a history teacher, but joined Val Print in 1967 as a salesman and stockholder. He partnered with Harry Markus Jr. to purchase the company in 1970. ValPrint is now owned jointly by Jack, Darryl Hanoian and Tim Montgomery.

Val Print has grown into a diversified printing company offering a range of services from commercial printing, mailing, trade show services, and design.

Jack has been actively involved in community based non profits over the past 40 years, including three terms as Board President of Big Brothers and Big Sisters of Fresno. Jack is a founding member of the 300 Club – a Gourmet Dinner Auction that benefits Big Brothers/Big Sisters that has raised more than $2-million since 1981.

Jack is President of the Fresno Historical Society and Board President of VMA (formerly Printing Industries of Northern California) a trade association serving the printing industry of Northern California.

He has been involved with the Fresno Grizzlies organization from the beginning and served as Vice Chairman of the Board until it was sold to the present owners.

Jack is married to Beth Marney Emerian, public affairs director of ABC-30 and they are celebrating their 25th wedding anniversary this year. Jack is the father of 2 daughters, 4 grandchildren, and 3 great grandchildren.

According to Jack, "Beth and I both believe very strongly in giving back to the community both in our time and financial resources. We currently support many organizations including the arts, community service organizations, and education."

She advanced quickly and after four years as creative and media assistant with two Fresno advertising agencies, Deborah opened Boyett Advertising and Public Relations, a boutique firm that succeeded for 15 years.

Deborah has been a tireless volunteer in the community, giving time to her church, the Golden Valley Girl Scouts, Shin Zen Gardens and Rotary.

In 1989 she was awarded the AAF Silver Medal and the next year she served as President of the Fresno Advertising Federation, and within a few years as District Governor of the national organization we are affiliated with, the American Advertising Federation.

Everything changed for Deborah when she began to explore interests beyond advertising, and studying at the San Joaquin College of Law. She received her Juris Doctor in 2001. She is now an Associate attorney with one of Fresno’s most prestigious practices: Walter & Wilhelm Group, where she specializes in trusts and estates, corporate formation and real property transactions.

Deborah has continued to volunteer with the Fresno Adverting Federation, helping the organization incorporate in 2003, and in 2005 helped create the Fresno Advertising Foundation to securely manage charitable giving.